ShotFlow Summit 2024 Highlights, Recent Releases, and Industry Pros
May was quite the month!! Between our ShotFlow Summit, Henry Stewart Photo Studio Ops, and a special visit to one of our NYC clients, we’re dusting off all the sparkles from the connections, topics, and ready to rock n’ roll (as Ben Eppes would say) with transforming enterprise content production!
Check out the best of the best from Summit 2024 in this showcase page.
Mobile Release 1.10: Mobile App Label Printing?! Let’s do this.
May 20, 2024 will go down in sample and styling management history. A day that merchants, stylists, and samples wranglers will reminisce about years from now. Why? Because we’re releasing SMA 1.10 – the release that activates printing from mobile. Boom.
Platform Release 3.18: Smarter Reviews, Assets, APIs, and Asset Markups
On June 10, 2024 we unveil the latest updates to the ShotFlow platform making a few features smarter including: Reviews, Assets, APIs, and Asset Markups
In Other News:
Unlocking creativity and driving exceptional content production requires cultivating inclusive, transparent work cultures. Inspired by a recent workshop at FLOW North America by Colleen Moore, MBA and Kelly Elaine Garthwaite, this article explores practical strategies for fostering empowering environments where every team member’s perspective is valued and “power skills” are nurtured.
Check out the article here.
At Summit, Kent Kiersey, CEO of Invoke, provided an insightful look into how generative AI can be harnessed by brands and creatives to accelerate their operations and enhance creative control. He highlighted Invoke’s focus on training custom AI models on a company’s own data and assets, enabling a high degree of brand alignment and specificity that generic AI tools cannot match.
Kent emphasized the importance of metadata, curation, and well-defined visual languages in training effective AI models that understand a brand’s unique aesthetic. While generative AI promises exciting opportunities, Invoke underscored the need for human oversight and a responsible, ethical approach to deploying this powerful technology in a way that reflects a brand’s values.
Check out this Piloting GenerativeAI Worksheet to prep for implementing enterprise visual genAI at your brand.
Are you wasting resources and missing revenue opportunities? Poor metadata practices could be undermining:
👷 Team Productivity
🪴 Brand Integrity
💰 Revenue Potential
🏎️ Competitive Edge
It’s time to prioritize metadata governance and automation.
The benefits far outweigh the implementation work:
✅ Streamlined Ops & Cost Savings
⏱️ Faster Content Creation & Distribution
📈 New Business Opportunities
🤖 Future-Proofing for AI/Innovation
How ShotFlow Helps:
– Translates Brand Rules to Metadata
– Embeds Context at Point of Capture
– Automates Metadata Tagging
Check out the article here.